The world’s business goes 24x7x366, yes leap year days too.

When it’s 500pm in New York, it’s early the next morning in Australia, New Zealand, Asia. Business is opening there when it’s formally closing here.

The business news cycle goes all the time.

So when I get a question about best days/best times of day to post, I remind them of the circular world we live in and the interdependence of our connections and clients. Their referring you may depend on that post you have been saving for the next morning, your time.

And for your information, you can now schedule a post to drop at any time by scheduling it ahead, posted in your sleep, I suppose, but seen and heard even when you are snoring….

And as I have said here before, post whenever you have something important and fruitful to share with others.

Don’t game the system, play within its logical rules, I say.