Don’t think that the summer is a dead zone for new business.
The spring led to your summer business. Your summer will lead to your autumn business. The funnel concept is valid. Wind up the year from invested effort now.
Keep moving forward, on your marketing, on your brand evolution, on your connectivity, on your thought leadership. Days off, yes, weeks or months, no. Revisit old clients for incremental business. Keep them warm. Sniff out new leads and follow trails.
Unless you are independently wealthy.
However, almost all the entrepreneurs I know “eat what they kill,” so I say happy summer hunting!
Warm your leftovers too in the summer heat.
