You know you need to plan and execute a compelling LinkedIn profile, right? I hope so.

And you reviewed yours (if not, now’s a suitable time) and think you could say it better, edit it, update it, renovate it.

So you open a blank Word document screen and start writing.

Good.

Now:

  • Spell-check it, have Word’s Read Aloud function play it to your eyes and ears, make changes.
  • Next let it cool. Like a freshly baked pie or loaf of bread.
  • Then review it again.
  • You probably have some changes to add, or delete, or trash and start over. That’s healthy.
  • Then go through the draft of your newly completed profile, on paper (or on your screen if you visualize better that way) and using a highlighter, what skills and key words did you naturally use?
  • Now work those words more effectively into your writing once again.
  • Revise your skills with the highlighted words, using this query: if I were looking for me in the LinkedIn search function, what keywords and skills would I be searching for?

Rinse. Repeat.