I wonder when I am asked my opinion if the receiver really was asking the right question.

My LinkedIn worldview does not include the words “no comment.” Unless it has to do with the reputation of someone I do not respect. In the case of a service or an app, there are also other sources to quantify the satisfaction of other users. If they can be trusted….

I endeavor to answer the question based on my experience, what I know to be up to date, and ask others in my lane if I need to double check something. And if I do not know I state that but make it my business to know someone else to consult.

I usually give back more than asked to be sure the context is made clear and other concerns are surfaced. I steer the asker in the right direction to think harder about the issue and come to their own conclusions. But I do offer my opinion, as I was asked, and then some.

I am in the middle of one of those conversations right now as I write this. I await an expert’s opinion to validate the brand of the service in question and its appropriateness, always considering LinkedIn’s official POV.

Like I say, with me you get the LinkedIn “how to” with the overall brand self-marketing “why to.”

And in some cases, “why not to.”