Wow, 22 years as an e-payments expert, offering credit card, debit card, and ACH services with integrated shopping cart and fraud prevention tools just ended for me.

Perhaps you didn’t know I had another business besides my LinkedIn work?

As time went on, I grew less interested in e-payments and found myself more attuned to the best stuff I can do: help others tell their “why” on LinkedIn and facilitating self-branding with coaching, training, writing, and public speaking.

When I was offered an opportunity to sell my portfolio of clients to my credit card processing company last year, I jumped at it. For the next year (ended last week) I had to assure less than a certain percent of merchant attrition and residual slippage. I achieved that and have just finalized the transaction.

And it feels good.

I did love my e-payment clients. They rewarded me with their loyalty, some for almost 20 years, some with my consultation as part of their project team ahead of an event or gala or major fundraiser. The effusive warmth of great comments that have flowed in the past few days of my notifying them I was leaving them in great hands with my successors has been so nice.

And that feels good too.

But what feels the best?

Knowing that I grew along the way, proud of being associated with my chosen vendors, through thick and thin, providing unparalleled client service, and knowing they appreciated it.

This gave me unique insight how to express multipreneurship on LinkedIn, to help so many other fellow “multis” tell their why in a clear and appreciable way to their readers. Why do you have more than one business, the LinkedIn profile reader needs to know. Just a little twist on expressing solopreneurship. It’s all in the way you tell your career story that propels you.

So as I have now waxed reflective, I ask your indulgence. Twenty-two years is a journey that started 2 days before 9/11 in that vacuum of national doubt and fear, which at that time felt like a huge mistake, but actually it focused me to tell a complex story more clearly, not so much “who;” no much better: “why” I am who I am today.

Why, right?