Tonight at 700 pm EDT, I will trade LinkedIn observations and opinions with a glorious fellow LinkedIn coach and friend, Lynnaire Johnston, to cajole and advise professional practitioners and their firms to be amazing-er on LinkedIn.
Or wait for the recording, but we prefer you “live.”
She will be interviewing me on Tuesday morning her time in New Zealand and I will be responding when it’s Monday evening, from my home office in a suburb of New York City.
Straddling time with technology.
Laughing in real-time no matter what the clock or calendar says.
I’ll be adding value that is timeless and global on topics such as (with no promise we will get to all of these since it is unscripted and we can easily go off track):
How do professional services professionals differ from other industries in terms of LinkedIn?
Why should they pay attention to LinkedIn?
How can they leverage LinkedIn to achieve their professional goals?
How can professional services firms better use LinkedIn?
What are 5 new features that professional services folks could make good use of?
How can firms stand out from their competitors?
What mistakes do you see people making?
How do you suggest they overcome the challenge of insufficient time to devote to LinkedIn?
How should they build their networks? Who should they connect with?
Do individuals need to post content or are there other strategies they could use to get noticed?
Why do so few companies/professionals make good use of the platform?
How can they promote their businesses without looking spammy?
Can and should professionals aim to become thought leaders?
These are the interview notes, and each is worth an hour of conversation. Because professional practitioners, from my 13 years’ LinkedIn coaching and training experience have much to polish in their profiles to achieve a fine glow and demonstrate why they do what they do.
Come learn, come listen. We’d be happy to have you join us. Spend the time, wherever you are, whatever day it is there. Invest in yourself.
LinkedIn personal coach, group trainer, marketing strategist and overall evangelist, having a great time pursuing my passion of connecting professionals so they can collaborate better!
