A few days ago LinkedIn launched a new iphone/ipad app (not on Android yet).
It reminds you to look at it for news about your connections: new jobs, job anniversary, birthdays (if anyone cares), etc. Keeps you and them top of mind.
I have to say I like it.
I have been using it to refresh old relationships, to stay in touch even if it is a few years since the last contact. They receiver of my well-wishes sees me again and can click into my profile to see what I have been doing. I can do the same to them.
Pinging on their radar screen is a good thing. Be creative and relevant in your wishes to the recipient. use every contact point well.
Click for more info on the LinkedIn blog and on the itunes store.
Marc W. Halpert
LinkedIn personal coach, group trainer, marketing strategist and overall evangelist, having a great time pursuing my passion of connecting professionals so they can collaborate better!