2014rezResolve in 2014 to try 15 different ways to improve your LinkedIn profile to tell WHY YOU–in terms of whom you really are, not what you do at your employer.

You’re a brand–show us why to consider    you vs. the competitors.

Resolve now to beef up your LinkedIn company profile page–make it work for you to show off your products/services. Don’t repeat website material here. Use key word strategies–get found in searches.