What makes your LinkedIn profile a winner, and hopefully, the competitor’s just meh?

It’s usually the richness of your word choice that attracts a reader. Your finger movements on the keyboard leave an indelible mark on the reader’s mind, makes the reader want to know more about you, read further as you expand your career narrative, think of questions for you to answer, want to find pull aside the curtain to reveal you as the wizard, in essence fall in “like” with you, enough to take the next step: contact you.

It’s a process. Fine movements make an overall impact.

That means active voice, pronoun “I” and power verbs. No typos or other syntax or format errors. You as you want to be seen, noticed, queried, and approached.

Top to bottom, or at least as far down as the reader will peruse.

Be fascinating on LinkedIn; finesse it.