Somedays I just wonder, why?
Not the Simon Sinek “why” in this case.
Just why, as in what thought process (or lack thereof) did a seemingly successful, articulate, well-educated professional use to imagine, plan, execute, and push the “share” button to accomplish these 10 unremarkable feats on LinkedIn:
- a. Why did she put a headshot on LinkedIn wearing a medical mask? b. And I am again noticing more people with no headshot at all.
- Why does he use a headline of VP, XYZ Consulting?
- Oh, and then the same guy has one line in his About section saying he is VP at XYZ Consulting. Like he’s the only VP in business.
- That shades-of-green banner behind her headline and headshot is looking mighty bland. Something else, anything at all? It’s just a matter of a copy-paste. She can’t be that busy!
- What possessed him to ignore the Contact Details in his LinkedIn URL? Defeats the purpose, right?
- Why are there typos in her profile?
- Why is he not using the pronoun “I” or any pronoun at all in sentences? This not his resume on electrons.
- Why is the artist not showing graphic images of recent work on her profile?
- Why is the marketing expert’s profile so uninteresting–is that the quality of work he provides his clients?
- And to cap off the top 10 head-scratching things I see on LinkedIn: {drumroll}: what did she accomplish in each of the jobs she worked at so I can follow her career trajectory and see how she amassed the skillset and experiences I need to consider her as a prospect for the project I am seeking help.
So, have I struck a nerve or two with you as I scratched my head today?
Did you secretly review your profile for any of these 10 faux-pas? I hope you did.
Écoutez mes amis, the plural of faux pas is pronounced with a “z” at the end.
Now youz guyz know what work is cut out for youz on LinkedIn.
Marc W. Halpert
LinkedIn personal coach, group trainer, marketing strategist and overall evangelist, having a great time pursuing my passion of connecting professionals so they can collaborate better!
You scratched your head, but not their heads. Everyone needs a “LinkedIn Coach” like you to point out what weaknesses are, Marc or else they will think that they are “LinkedIn Legends”.
Do not ever feel obligated to post my stuff, Marc 🙂
I scratch your brain and you scratch mine.