Today's LinkedIn Nugget

We are what we write


I write partially for self-definition, self-declaration, all in a fuzzy, noisy, crowded world.

Partially for fun.

Partially for compensation: books, articles, e-courses, etc.

But you know that if you read me here.

Yet so many colleagues comment to me that they could never write to produce one piece per business day. In fact so many bloggers I know tell me they struggle to have something cogent to say once a week, or even once a month. Hence so many abandoned blogs.

I passed my 1500th blog post in November so I have lots to say.

So when I came across this article in the New York Times, it spoke to me. Called my name. Perhaps it calls yours too.

Enjoy the article and I hope you can glean some style points and ideas from it to help you stand out from the crowd. Warm some brain synapses. Then share the work with me to warm mine.

In my self-branding work, and my continual exhortation to you, reader, I urge you to brand yourself uniquely!

Writing well, and conversationally to today’s readers, is one such way to do so.

And to practice.

Yes, you will trash some, and perhaps will be fortunate enough to rework saved, unfinished masterpieces until they shine. Or if you are really a master, you can sit down and compose a symphony in one sitting, but I doubt anyone can really do that well, or they may just be lying to themselves. A blog piece, just maybe in one sitting, but a course or a book? No way.

It takes time, effort and exasperated perspiration to rub brain cells together. It takes even more energy consumption to get the neurons dancing in tandem.

How has this article defined your need to write more and share meaningful content on LinkedIn in 2020?

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