Today's LinkedIn Nugget

Tethered, like a space walk


I am inspired by the first all-female spacewalk last week. {I looked for a picture of the two of these brave glass-ceiling breakers tethered to the space vehicle but could not find one.}

The tethering I am alluding, LinkedIn context, is the tendency to keep saying the same safe thing, verbatim, over and over again, or worse, to say little and expect the reader to aimlessly float with you in outer space, tethered to you by the bare minimum you actually offer in your profile narrative.

A spacewalk is fraught with risk, but the reward of a job well done is the goal.

Yes, be connected to the reader’s needs to know more. Share the vital lifesigns that you are a partner worthy of consideration. Breathe the right mix of oxygen with the casual reader to keep their attention and not let them pass out from boredom.

Soar above the competition’s lower foothold.