snoopAs the lottery ad says, “hey ya nevah know!”

Yesterday I saw an article that mentions hotels may be checking you out on LinkedIn to accommodate you better. Even if the Plaza is not in your short list of NYC hotels, I suspect other hotels are doing the same.

You just never know.

Similarly, when the press needs information sources on a subject, or a picture and background on a suspect, they turn to LinkedIn. You just never know.

I can attest to the press searching, but not as a suspect.

The moral: make sure what you project on LinkedIn is what you want the world to know about you.

Make the first move to improve and clarify your persona before others do it for you. You might not like what they determine about you, for lack of information…

Unless you stay at the Plaza.