branding signThe other day I wrote about a professional who was not on LinkedIn.

My session did not fall on uniformly deaf ears.

I also heard from quote a few others who found my presentation enough incentive to start reworking their profiles according to the “why you do what you do” branding concepts I outlined.

Your branding work on LinkedIn is never done; at least that’s a start. Some can do a passable job on their own but others need coaching and cajoling.

It’s my work and my passion. I push forth and onward to “evangelize” on the concepts I know work(ed) well for others, meeting amazing people along the way who need to look amazing-er.

Be a brand.