Dis-traction (not a typo)

What’s on your mind? What thoughts and imperatives run through, front to back, during any single day? The needs and wants, the nice-to-haves, the long shots. Entrepreneurs are always hustling if not cogitating about their business.

I was dis-tracted yesterday, very.

I also had a few dozen things on my mind. Not an excuse; reality.Off track, full of sensory inputs and lacking the proper output.

Setting the scenario: We shot 2 videos on Sixth Avenue in the West Village of NYC and I had an assignment: speaking to the intended audiences, spit out 2 short videos on my LinkedIn 1 to 1 coaching and on my LinkedIn group training services.

My very capable videographer set up the right urban scene behind me, worked out the technical requirements, coached me on some of the finer points based on my envisioned messages, and let me go to it.

Uh, not so fast.

We needed to weave between changes in traffic lights to control the noise level of passing traffic, incessant sirens, up-shifting trucks and bus brake squeals, 2 spaced out zombies who saw it as their 15 seconds of fame, those with noses in smartphones who walked right in front of the camera field as I was being recorded, etc.

Yes, it IS New York,  I know. But c’mon, what better backdrop?

My head knew what it wanted me to say, but my senses got in the way. Dis-traction all around me. I eventually divined my desired messages, in segments for each message that he could edit together.

Later that afternoon as the sun was descending, we were finally done. I was fading too: I was spent. Snoozed on the train home. Awoke with an unneeded startle, concerned I overslept my station (not).

My videographer? Well, he was instrumental in propping and prepping me. He persevered like a true pro despite the delays, disconnects, diversions, and derelicts. And my trying too hard to complete the mission. He was “there” for me.

Reader, a day in the life. Dis-tractions galore. Here’s the LinkedIn co-nnection: work with someone who can tie the parts together and both of you can stay intrepid in your message.

Shameful advertisement time:

Do so (with me as your LinkedIn nexus since I work better with humans than with cameras!) and pour the energy into your LinkedIn profile to show yourself in the very best ways you can. Pick a low dis-traction place, stay the course. Create segmented messages. No matter what and how long.