This is part 2 of 15, expanding on my earlier plog.
Reassess your Photo and Headline–they follow you all over LinkedIn.
Anytime someone clicks on your name on LinkedIn, this bubble pops up (mine below):
Does your headshot make you look professional yet approachable, and does that photo still look like you (new hair color, new dramatic cut??) If you can’t or won’t get a professional headshot (really, it doesn’t hurt and I can refer you to some great photographers!), find a digital photo and Photoshop it to make yourself look great. People call you on the phone while looking at your photo, so have a great one LinkedIn.
The worst photo I EVER saw?
No photo at all.
Does your Headline succinctly describe who you really are, not blandly list your title and company name? In today’s world, you get only a mere 120-character headline to make an immediate electronic impression. Some good ones:
Of course, I have worked hard on mine (120 characters including spaces):
Hint: save precious characters and use the “|” key above your enter key to separate 2 different ideas or roles.
So take pains to make yourself friendly and professional to look at, and your work easy to grasp, in a quick glance. You never know where it is found and who is going to be looking at it to ascertain if you are the business connection they want to try.